Units for Diploma of Creative Enterprise
Choose individual units* or complete the whole Diploma. Eight units are required to complete a full Diploma.
*Single units are only available for domestic students.
Collaborative Sales, Marketing and PR
In this unit, you will learn –
• The key to organisational management decision-making
• Creation of product value for customers
• Effective communication of a marketing plan
• The human resources recruitment process
• How to advertise, publicise, promote and differentiate a business or service
Leading with Vision, Purpose and Values
In this unit, you will learn –
• How to understand and develop personal relationships in the workplace
• Techniques to increase trust and empowerment
• To identify and demonstrate the role of integrity in order to reinforce desired values
• Confidence in the creation and communication of a shared purpose
• The creation and management of a successful succession plan
Negotiating Pricing and Contracts
In this unit, you will learn –
• How risks and liabilities can affect the cash flow in a business
• To develop a communication strategy
• To use negotiation techniques to create client relationships with long-term benefits
• To understand how confidence can be used in negotiation techniques to create growth
Managing the Budget and Business Information
In this unit, you will learn –
• The basic elements of organisational budgets and the budgeting process
• How to prepare profit and loss statements and simple budgets
• How to analyse and interpret basic financial statement.
• To understand the basic forms of business information and how it is collected, stored, and managed
• Ethical issues and practices associated with the use and retention of business information
Understanding Finance
In this unit, you will learn –
• Contemporary business accounting concepts, principles, and terminology
• How to develop organisational budgets
• Functions of the Australian taxation system and its operations within the creative industries
• The sources of finance and funding available to businesses within the creative industries
• Strategies for business growth, new venture creation and risk mitigation
Idea Generation and Innovation
In this unit, you will learn –
• To use effective and efficient problem-solving methods in business
• To identify, understand and nurture creative methods and technology that can be brought to market
• To generate ideation frameworks within organisations and their particular organisational constraints
• How to manage member interactions, contributions and goal setting
• To ensure the flow of creative opportunities whilst working within market dynamics and requirements
Managing the Growth Process
In this unit, you will learn –
• To conceptualise growth and organisational change
• To describe the growth life cycle
• To assess strategies for growing entrepreneurial ventures critically
• To explain the transition process from entrepreneur to business owner and manager
• To identify the risks associated with organisational or individual business growth
Cultural Communication and Behaviour
In this unit, you will learn –
• How to analyse and use the changing business environment for growth
• To identify and inspire a culture of autonomy and accountability
• Strategies to recruit, induct and promote a high-performance team
• The use of classical and contemporary models of ethical decision-making to analyse typical organisational dilemmas
• To develop an innovative environment where people experiment, take risks and learn